This look takes strong inspiration from the classic ‘finger wave’. A traditional and timeless technique, reminiscent of the Gatsby-esque styling of the 1920s, Lead the Wave strives to modernise this sleek and structured look. A contrast is seen through the un-kept nature of the back, with the wet and dry textures creating a strong juxtaposition. Though the main focus is the detail through the front, Lead the Wave also utilises a current popular trend of hair grips, strategically placed along the neckline.
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