Access Over 300 techniques and global live webinars each month when you subscribe.
At the TONI&GUY Digital Academy you can share our love for hair – our award-winning education has been at the heart of TONI&GUY’s success. From knowing the fundamentals to expressing your creativity we've got it all. Join us on a progressive journey. Now it’s all about you.
Join the family
Start right here. Right now. Learn your craft. Grow your skills. Connect and share. And access unrivalled breadth and depth of content.
- Over 300 techniques
- Global live session catch up
- Latest collections
- label.m exclusives
- Cutting
- Colouring
- Balayage
- Creative
- Contempary mens
- LFW
- 365 days/year access
- Connected
All for £19.95 a month or £199.95 a year.
Register now
Keeping it live
At TONI&GUY, we bring it to you live and direct with two fresh new webinars every month. Connect with the Global TONI&GUY artistic team on the latest product launches to the latest cut and colour, editorial and mens techniques. An opportunity to ask questions you've always wanted to ask. Available live and on demand.
Free live schedule
Register now to ensure that you are able to watch our live session schedule for free.
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10th May Live Launch @ 10am BST
- 17th May Session & Editorial
- 24th May label.m Exclusive
- TBC May Italy
- 7th June Contemporary Mens
- TBC June Japan
- 21st June label.m Exclusive
- TBC June Spain
- 28th June Balayage
Learning:
Online all the time
Our global interactive community helps you do more than keep up with the trends. It’s a constantly evolving, non-stop learning path to get you ahead – and keep you there. Make new connections and forge new relationships. Wherever you are. And whatever level you’re at.
Future Foundation
These step-by-steps will guide you through foundational techniques such as Fundamental and Precision through to our signature Transient Collection and on the newly added Creative Classics and Blow-Drying techniques.
Keep it real
COMING SOON
At the forefront of fashion and with its coveted position as London Fashion Week’s official haircare product, where label.m leads others will follow.
Collections
We’ve opened our digital archive just for you. Browse through our catalogue of annual campaigns, from heritage creative classics to bang on-trend styling.
Cutting and colouring at the edge
Meet your inspirational guides and tutors – the multi award-winning International Artistic Team behind our unique Digital Academy live sessions, webinars and tutorials.
Cos Sakkas
Head of Education
"I’ve used education and self-development to help me achieve my goals. Immerse yourself in our Digital Academy and we will share our love for all things hair with you."
Dexter Johnson
International Artistic Director
"No matter what level you’re at, education is pivotal for moving forward in this ever-changing industry. With this incredible platform, you’ll learn from the best hairdressers from around the globe."
Bill Watson
International Artistic Director
"I’ve travelled the world doing what I love with TONI&GUY and the Digital Academy is a great place to share these techniques and how you can grow through first-class education."
Siobhan Golden
International Technical Artistic Director
"The art of hairdressing is a craft that will be with you forever. I can’t wait to share this with you on our Digital Academy."
Efi Davies
International Artistic Director
"The TONI&GUY Digital Academy gives you the amazing opportunity to explore new worlds of Avant-Garde, Session and Editorial hair."
Philipp Haug
International Artistic Director
"Talent comes from lots of hard work and repetition. Learning new things helps you stay motivated and love what you do."
Francesco Fontana
International Artistic Technical Director
"Knowledge is power but learning is a superpower – it makes us passionate and tenacious. We are constantly learning and the Digital Academy gives you the opportunity to grow."
Jo O'Neill
International Technical Education Director
"If you want to be the best, work with the best! Investing in education helps you grow and embrace change while coming up with new ideas."
Jon Wilsdon
International Artistic Technical Director
"The Digital Academy is a melting pot of diversity and personality. We’re committed to education and TONI&GUY has a rich history in it, helping you evolve and achieve your goals."
Cut
Let's start the journey together. From the foundations of hairdressing we will elevate your skills to become the ultimate expert, having the confidence to express your individual creativity. Learn the fundamentals, exploring the combination of techniques together for the perfect blend of shape and suitability.
Levels: Beginner. Intermediate. Advanced.
Colour
Discover the world of colour, and explore all signature TONI&GUY colour techniques, applications and methodologies, then elevate to more creative approaches including colour mixology, and tailoring advanced colour recipes and designs for your clients.
Levels: Beginner. Intermediate. Advanced.
Contemporary Mens
Enhance and expand your creative skills in men’s hairdressing, from barbering fundamentals to contemporary and timeless shapes – and learn about the classical art of scissor over comb through to mastering clipper work and fading. Levels: Beginner. Intermediate. Advanced.
Levels: Beginner. Intermediate. Advanced.
Session and editorial
Direct from the runways of London Fashion Week, the TONI&GUY session team will share their real life backstage experience and guide you through the latest techniques. Discover the art of braiding, how to marry textures, and sculpting shapes to perfection.
Levels: Beginner. Intermediate. Advanced.
