Ivy

Yellows and oranges are all well and good within a summer sunset, but when it comes to blonde hair icey, cool tones are the most popular. Cleanse the hair with label.m Cool Blonde Shampoo. This contains a unique Violet Botanical Complex which is perfect for getting rid of any warm tones in the hair. Then apply label.m Protein Spray and label.m Blow Out Spray to prevent colour fading and damage, whilst giving a light-weight hold. Finish by blow-drying straight and using hairspray to smooth any fly aways.

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Browse through our annual campaigns on the TONI&GUY Digital Academy. From ‘back in the day’ to the here and now.