Embracing Cynthia’s natural definition, this ready to wear look was created to give hair freedom to bounce. Cleanse and Condition with label.m Anti Frizz Shampoo & Conditioner to even out hair porosity, then apply the label.m Leave-in Conditioner to infuse moisture. For ultimate definition, scrunch label.m Curl Define Foam from tip to root giving light weight texture for freedom and movement. Tip the head to one side and diffuse on a slow speed, high heat until dry. Tong with the label.m 4D Infinity Curler and finish with label.m Soft Wax, worked in from mid length to ends allowing separation and added definition.


Browse through our annual campaigns on the TONI&GUY Digital Academy. From ‘back in the day’ to the here and now.